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Fraud detection and prevention tools provide a peace of mind, while protecting your bottom line. The distraction of assessing and monitoring fraud and abuse to your online store can take away from focusing on your real customers. thirty bees is now a supported platform with NS8, which offers such a solution, in the NS8 Complete Storefront Protection application.
There are many challenges in e-commerce including transaction fraud, advertising fraud and reputation issues. These are among the top three revenue killers for ecommerce businesses. NS8 Complete Storefront Protection addresses all three using behavioral analytics and real time scoring to analyze and protect against threats.
Ecommerce losses due to chargebacks alone had a financial impact of $6 billion in 2016 and projections show those losses increasing to $31 billion by 2020. EQ8 is a component of the NS8 Complete Storefront Protection application that actively scans and scores all traffic to your site to protect your store from deceptive shoppers. Suspicious orders are easy to find and handle within the dashboard. When threat analysis reveals the need for more screening of shoppers, SMS or email verification is available.
Advertising fraud is a costly problem for ecommerce merchants. Luckily, the application provides multi-tiered protection. The resultant metrics associated with the data can be used to direct your advertising dollars to those that deliver high-quality traffic. Remarketing is also made more effective by blocking bots and malicious users from getting tagged for retargeting. Users with a high EQ8 scores customizable by your own threshold are instead the targets for remarketing.
Poor website performance kills sales fast. NS8 Complete Storefront Protection monitors your store on multiple fronts, 24/7. Spam block lists are monitored to make sure your marketing emails get through to your customers. NS8 lets you know if a SSL certificate is going to expire, if your site is marked as an unsafe domain on Google’s safe browsing list and if your website fails to load.
From bots trying to infiltrate your checkout process to malware designed to deceive your customers, NS8 has the right tool with the Complete Storefront Protection module to keep your website secure from fraudsters and ensure your customer a positive shopping experience. NS8 Complete Storefront Protection is a pay as you go service based on the amount of traffic to your website. Try it out for free for 30 days to stop and prevent fraud from infiltrating your storefront.